Panel: The business of streaming – achieving rapid, sustainable growth
Thursday 25 March 2021
12:35 – 13:15
Discussion topics are: With growing competition in the premium video streaming marketplace, how do services differentiate themselves and maintain growth? As the consumer SVOD stack grows, is it time for bundling and discounting of streaming services, and who will manage those ‘bouquets’? If studios prioritise their own D2C services for distribution, how will everyone else fill their schedules and VOD stores? What UI/UX/CX best practice will get people watching more often for longer, helping to turn a streaming service into a habit? How does a channel owner grow its D2C presence while maintaining ‘traditional’ distribution partnerships and broadcast linear revenues – will super-fans in Pay TV homes consume both? How can we reduce streaming service operating costs – any new technology or process innovations that will make a meaningful difference? With more free, more linear, more reality, plus sport and news, is streaming starting to look a lot more like the ‘traditional’ TV ecosystem? What are the next big developments in the television streaming market?