Videoscape Europe

Growing your share of the digital video marketplace

VIDEOSCAPE EUROPE

Growing your share of the digital video marketplace

The world’s media companies – new and old – are in a race for market share as the slow-burning transition to IP viewing accelerates. The potential for value-chain disruption has increased; the danger posed by anaemic digital strategies is heightened. For every digital service, it is time to double-down on efforts to gain homes, viewing hours, fans, subscriptions and advertising dollars.

Videoscape Europe is focused on how media companies can triumph in this fast-moving, premium video streaming marketplace. We want to know how all digital entertainment stakeholders guarantee their slice of a market that, today, partly complements, partly substitutes, and partly mirrors broadcast TV programming.

We explore the strategies and technologies that will help Pay TV operators, global SVODs, D2C (direct-to-consumer) services, broadcasters and content owners to achieve sustainable growth and profit. This one-day event considers who will play the roles of platform operator, aggregator, content discovery agent, producer and curator as more television is streamed. We start considering what the post-broadcast world is going to look like.

TOPICS TO BE DISCUSSED INCLUDE:

AGENDA

Session	Speaker(s)	Time
Session One: Aggregators in a digital world
Covid-19: Prognosis for digital consumer services	Maria Rua Aguete OMDIA	09:10 - 09:25 (BST)
How to make sure your viewers discover relevant content in the blink of an eye?	Roland Sars Media Distillery	09:30 - 09:45 (BST)
Digital content and services – the road ahead	Aksel Van der Wal Warner Media , Jon Watts MTM	09:50 - 10:10 (BST)
Super-Curation of Content, Apps and Games	Pierre Donath 3SS	10:15 - 10:30 (BST)
Panel: Becoming the digital service aggregator of choice	Gideon Gilboa Kaltura , Randolph Nikutta Orbit IT Solutions Member of T-Systems (Deutsche Telekom AG) , Alejandro Casal Gómez KPN , Guy Bisson Ampere Analysis , Thomas Helbo Tele2	10:35 - 11:15 (BST)
Session Two: Expanding the video entertainment industry
How Network 10 Brought High Impact, Non-Intrusive Ads to Australia	Allan Isfan You.i TV , Liz Baldwin Network 10	11:20 - 11:35 (BST)
The rise of AVOD	Olivier Jollet Pluto TV Europe , Justin Lebbon Mediatel Events	11:40 - 11:55 (BST)
How to win subscribers and keep them – the marketing essentials	Simon Walker Maidthorn (Marquee TV, CountryLine & ScinTch) , Adam Cunningham Allied Global Marketing , Nathalie Lethbridge Atonik Digital	12:00 - 12:20 (BST)
Session Three: Growing digital market share
How Discovery is growing its digital presence in Europe	Justin Lebbon Mediatel Events , Winradit Kolasastraseni Discovery Inc.	13:10 - 13:25 (BST)
Charting Global Sports Piracy	Simon Brydon Synamedia , Guy Bisson Ampere Analysis	13:30 - 13:45 (BST)
Panel: How broadcasters can increase their digital market share and revenues	Stephane Coruble RTL AdConnect , Paola Colombo Publitalia '80 , Bill Gash CSG (Ascendon) , Jon Watts MTM	13:50 - 14:30 (BST)
Session Four: The new world that is forming
Reaching the missing millions: how can content producers and distributors find and reach the cord-cutters, cord-shavers, cord-nevers and everyone in between.	Arun Maljaars Insight TV , David Burton Samsung Ads, Europe , Kasia Jablonska Endemol Shine Group , John Moulding Videonet	14:35 - 15:05 (BST)
Taking a closer look at Com Hem Play+	John Moulding Videonet , Thomas Helbo Tele2	15:10 - 15:20 (BST)
Panel: Growing the connected TV market for everyone	Chris Wright Vevo , Wim Ponnet Endemol Shine Group , Henry Embleton Crunchyroll , Roma Kojima CBC , Gary Woolf all3media International , Colin Dixon nScreenMedia	15:25 - 16:05 (BST)
Panel: The road to all-streaming, and what post-broadcast looks like	Martijn van Horssen 24i , Phil Layton BBC, Research & Development , Jason Thibeault Streaming Video Alliance , Peter MacAvock , John Moulding Videonet	16:10 - 16:40 (BST)